What We Do
Key Practice Areas
Process reengineering and optimization
Team building & coaching
In the alchemy of a successful organization – culture and change are intrinsically connected. Leadership is not an ingredient, but rather the heat that makes the components join together. Visionary companies – among others – have proven time and time again, that the internal focus on building the organization is as important if not more important than building the business for long term prosperity. History is littered with formerly great organizations that met their decline and demise because their leaders failed to manage culture as an asset.
Jack Welch recognized that "culture drives great results." Culture is a living, breathing thing in an organization, and so its management naturally is a series of manipulations and nuanced adjustments – it is change management. Successful change lies not in the ability to change, but rather the anchor the change into the fabric of the organization, the culture. Where making change can be a challenge, successful change becomes part of the effortless system of accepted values and behaviors of the organization.
Change is hard. Modern organizations face constantly varying market conditions, customer demands, technologies, input costs, and competition. They must adapt to these shifting forces to avoid being eaten up or losing funding. Change Management is managing the impact that these crucial adaptations can have on an organization’s people. 70% of change initiatives fall short of their goals. In many organizations, experienced leadership seeks to implement a sound solution for a dedicated staff. So why so much failure?
It's about alignment. The world's most successful companies manage culture as an asset - a strong foundation on which key behaviors and vaules can be cultivated to enhance the business. At CHANGESMITH, we analyze the alignment of corporate components – particularly culture. We identify advantages that could be gained from investments in culture change and we diagnose misalignments to determine the reasons why your initiatives could fail – before they actually do. We work with your team to secure your unique human capital, strategic, and technology investments to protect you against the common missteps made by the 70%. Investing in corporate goals and initiatives is like building a chrysalis, and we want to make sure that your effort results in a butterfly.
There is a beauty in uniformity, appearing the same, but unique, and individual, but part of a team. Each member is important.